Most humans think in terms of North, South, up or down, West, East, left or right. Sorry, but those are not true directions.
Although up or down, left or right may be seen as “directions,” these are all relative to a reference point. Hence, the use of latitude, longitude, and altitude. Always three numbers — this is a fundamental thing about three-dimensional space.
However, the only two true directions, i.e., without a relative point of reference, are and inwards and outwards!
This may seem trivial, but the implications may blow your mind away!
To begin with, these are the only two true directions of the movement of every system in the entire universe.
Our conscious universe itself moves outwards, as it is constantly expanding, while black holes move inwards.
Now, closer to home, think about inbreeding and outbreeding. Inbreeding took place with monarchies that wanted to “preserve” their own families. However, by doing so, they were doomed because they were deliberately but inadvertently reducing and thus weakening their gene pool. Outbreeding, on the other hand, enhances the gene pool. The more diverse the parents are, the greater the genetic makeup or heterosis (hybrid vigor) of the offspring.
Even closer, within our own mind, neurons oscillate between two states only i.e., excitatory and inhibitory. In the excitatory (outward) mode, they cause other neurons to fire. While in the inhibitory (inward) mode, they keep other neurons from firing.
Think also about light and dark. It also has two directions. Light moves outwards, dark inwards.
What about love and hate?
Love moves outward, hate inwards.
Now, think about how humans derive pleasure?
We derive pleasure either by receiving or by giving. That’s it!
We may receive for the sake of receiving (truly selfish motive) or we may receive for the sake of giving (unselfish motive). We may give for the sake of receiving (selfish motive) or we may give for the sake of giving (truly unselfish motive).
If we are indifferent, then we are not moving in any direction.
Now comes the interesting part in terms of satisfaction.
When we derive pleasure by receiving, we become, by default, victims of the Law of Diminishing Marginal Utility/Satisfaction and, therefore, we are never satisfied!
On the other hand, when we derive pleasure from giving, especially giving for the sake of giving, our satisfaction is unlimited and everlasting, free from the Law of Diminishing Marginal Utility/Satisfaction.
What prompted me to write about this was a lecture I gave about the importance of values in entrepreneurship and organizational structures.
So, think about the way organizations can be structured?
There are only two true options:
- Bureaucratic i.e., Restrictive/Tropophobic (Inwards-looking)
- Participative Democratic i.e., Enhancive/Tropophilic (Outwards-looking)
In a nutshell, as entrepreneurs and as supposedly free-to-choose individuals, we also have only two options, namely, to embrace values (moral, ethical, and spiritual), or to ignore/reject them.
In other words, we can choose to be the masters of our life (givers), or the slaves of our circumstances (takers).
There is no more solid foundation for any human or business than that based on the highest possible moral, ethical and spiritual values, for this is the path to wisdom and this is what creating Tropophilia is all about.
In the same vein, there is no greater pleasure, that is not subjected to the law of diminishing marginal utility/satisfaction, than the one derived from contributing to a better world.
No human ever asked to be born (at least not in a conscious way) but all humans have the ability to choose an inward or an outward attitude, i.e., to give or to take.
There you have it. Humans and businesses have only two directions to follow, the choice is yours!
Here it is to the Health of Your True Direction & Higher Purpose in Life!
JC Wandemberg Ph.D.
President & Founder
About the author: Dr. Wandemberg is an international consultant, stocks trader, professor, and analyst of economic, environmental, social, managerial, marketing, and political issues. For the past 30 years Dr. Wandemberg has collaborated with corporations, communities, and organizations to integrate sustainability through self-transformation processes and Open Systems Design Principles, thus, catalyzing a Culture of Trust, Transparency, and Integrity.